Amanda brings over 20 years of experience in driving innovative PR programs to her role as Group Lead of SHIFT. In addition to growing and optimizing SHIFT’s team to do amazing work, she provides clients strategic and creative leadership, working side-by-side with executive management teams to build communications programs that deliver real business impact. She takes a solutions-oriented approach, pulling from her extensive experience working across the B2B technology landscape, from startups to global brands across sectors including workplace technology, IT security, robotics, virtual reality, artificial intelligence, cloud, customer engagement/experience, Internet of Things, and data analytics. She prides herself on giving honest counsel and taking a big-picture view to elevate her clients’ brand positioning.
Padilla is a Chief Marketer 2025 Top Agency of the year